“Ruby, who is voiced by Australian actress Rose Byrne, is joined on her adventure by a toy unicorn, Louie, who is voiced by Will Arnett. As a duo they bring both warmth and humour to the campaign.”

“Another hero of the campaign is the remake of the Australian classic song Down Under by up-and-coming Australian band King Stingray, who sing in both English and Yolŋu Matha, an Indigenous language from Northeast Arnhem Land in the Northern Territory.”

Ruby the plush kangaroo toy embarks on a magical adventure across Australia.
From the Great Barrier Reef, Sydney harbour bridge, Melbourne, The Ghan railway, wine tasting at the Barossa in South Australia, the spectacular Cottesloe beach, Maria Island in Tasmania, Uluru, a Balloon ride over Canberra and Nitmiluk (Katherine) Gorge in the Northern Territory.

Watch the 60 second TV ad and the 9 minute short film.